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Solutions for · Sports & Fitness

Study the catchment for a gym or fitness centre.

For gyms and fitness centres: compare residents, competitors, nearby services and estimated passages, separating catchment data from expected memberships.

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We start from a location, your sector and the decision you need to support.

Decision brief

Sports & Fitness

Theorem©

Decision to support

Identify gym addresses for further investigation through residents, reachability and the recorded offer.

Evaluation basis

Territorial evidence organised around the business question, not an indiscriminate collection of data.

Available services

01Single-location analysis
02Alternative comparison
03Decision report

The result comes together in a report with maps, indicators and insights that can be viewed and exported.

The decisions we can make more robust.

The same area may suit one objective and fail another. That is why every analysis starts from the operating context and the specific choice to be made.

  1. 01

    Define the catchment around the intended service.

  2. 02

    Read available age groups and resident population.

  3. 03

    Examine competing centres and surrounding services.

  4. 04

    Prepare checks on access, opening hours and facility condition.

Three practical ways to use Pythagor.

Examine a location, compare completed analyses and consult the report: choose the route useful to your decision.

01

Single-location analysis

We assess a specific address or area by combining the territorial modules most relevant to your sector and objective.

Output: a reading of the catchment and indicators included in the configuration.

02

Alternative comparison

We place candidate areas on the same evaluation framework so indicators, maps and criteria remain comparable.

Output: a structured comparison of completed analyses to explain priorities and exclusions.

03

Decision report

We organise results into a clear synthesis, with evidence and detail for everyone involved in the decision.

Output: a report to view on the platform, download as a PDF and export to Excel.

The analysis mix

Read indicators against your objective.

These modules help frame the sector. In the configurator, choose available options for the project and review the quote before starting the analysis.

Maps and context

A spatial reading of where signals, constraints and opportunities are concentrated.

Indicators and insights

Data organised into a clear sequence connected to the initial decision.

PDF, Excel and comparison

Available reports and data for investigation and comparison of completed analyses.

Sector context

Modules to explore

4 / 6
01

Demographics and aggregate income

Available residents and age groups to frame the catchment. Interest in classes or memberships requires specific data.

02

Estimated pedestrian passages

Estimated pedestrian passages and network context within the catchment: not gym entries or workout frequency.

03

Recorded competitors

Recorded businesses in the selected category. Check the services, format and operating status of the most relevant centres.

04

Recorded points of interest

Recorded surrounding services and businesses, providing context for proximity and reachability checks.

From territory to project

Connect indicators with project-specific checks.

The report brings territorial context together. Costs, demand for the service and feasibility need investigation using information specific to your project.

01

Costs to check

Read context alongside facility costs, adaptations and access checks.

02

Hypotheses to investigate

Investigate catchments relevant to the intended service, checking demand and prices with dedicated information.

03

Information gathered

Gather demographics, recorded supply and context before site visits and the economic assessment.

The evidence supports your assessment. Revenue, savings and returns require dedicated economic data and are not outcomes guaranteed by the report.

Before you start

Questions for assessing this location.

Does the report predict gym memberships and renewals?
It describes the territorial catchment. Memberships, renewals and cancellations require data on the service, prices and customers; they are not measured outputs of the area analysis.
How should I read resident age groups against planned classes?
Use age groups to frame the population, then check interest in classes with specific information. Residents within an age group do not equal membership enquiries.
Does the analysis show how much the facility will be used?
It does not measure room occupancy, workout frequency or membership continuity. Assess those operational factors using capacity, programming and facility data.
How do I compare areas for two fitness centres?
Use completed analyses of the same category with consistent catchments and modules. Then check access, parking, relevant times and premises condition on the ground.

Bring a real location for your Sports & Fitness project.

A free 30-minute demo with our team: an analysis of your area and a report to keep.

Book a free demo